Diggin'Dukes 2023 has ended, but it’s not too late to make your impact on the JMU student-athlete experience.
Athletics Proud & True Fund

About Our Campaign

The Proud & True Fund is an extension of the Duke Club, the fundraising arm for JMU Athletics that provides financial support to all of the Dukes’ 18 varsity sport programs and the spirit program. Duke Club members are Proud & True Fund (PATF) donors who recognize the value of the student-athlete experience and a JMU education — helping to keep JMU Athletics programs among the best in the nation.

How Your Support Will IMPACT the JMU Student-Athlete Experience

Your gift, of any amount, will help support all of JMU's 18 varsity sport programs; the spirit program; and over 500 student-athletes. 

Support of the Proud & True Fund is vital to the continued success of all JMU student-athletes and makes a significant impact on each athlete and program.

About the Duke Club

Serving as the team behind the teams, the mission of the Duke Club is to aid in the development and delivery of resources to enhance and positively impact the JMU student-athlete experience — preparing Dukes to be champions in sport, in school, and in life by: 

  • Educating alumni, donors, fans and friends of JMU about the importance of philanthropy and the impact of giving on the JMU student-athlete experience;
  • Enriching the lives of current and former JMU student-athletes through annual campaigns, membership programs, capital projects and endowed giving;
  • Engaging, empowering, and providing opportunities for alumni and friends of JMU to get involved through donation of funds and through sharing of their time, experience, and skills to enhance the JMU student-athlete experience.
Athletics: Proud & True Challenge
If 100 donors make a gift to the Proud & True Fund — the JMU Athletics Annual Fund — John ('85) and Paula Connor will give $75,000 to the Proud & True Fund.
100 / 100 Donors
Athletics: Scooter's New Donor Challenge
If 75 donors make a gift of $75 or more to the Proud & True Fund, Associate Athletic Director for Development Scooter Renkin will give $500 to the Proud & True Fund. (Note: donors who make a gift of $75 or more automatically become a member of the Duke Club).
75 / 75 Donors
Athletics: Jeff Bourne's Letterwinner Challenge
If 100 JMU alumni student-athletes make a gift to any fund during Diggin'Dukes, Director of Athletics Jeff Bourne will give $7,000 to the Proud & True Fund.
100 / 100 Donors
Check Out the Worldwide Impact On YOUR DUKES!
Rank State Gifts
1 VA 299
2 MD 18
3 NC 16
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Questions? See our FAQ.

Or you can contact us at giving@jmu.edu.