Challenges

WHAT ARE THE CHALLENGES?

 

Being the Change Challenge

Additional funds will be awarded from the Challenge Fund to the areas that raise the bar by surpassing their total number of gifts from JMU Giving Day 2018.

 

Overall Donor Challenge

Each College will be awarded a share of the Challenge Fund pot based on their percentage of the total number of donors on JMU Giving Day 2019. Matching funds will go to each College’s general fund.

 

Hourly Participation Challenges

Additional funds will be awarded from the Challenge Fund throughout the day to winners (see example of a few potential hourly challenges below).

Hourly Challenges

Additional funds are awarded throughout Giving Day to winners of the following hourly challenges.

Time (EST) Challenge Award Amount Winner
5:00 a.m. – 6:00 a.m. Matching Challenge: Starting at 5:00 a.m., every gift will be matched dollar-for-dollar up to $15,000 in new Vision Fund support for the whole university $15,000
9:00 a.m. – 10:00 a.m. Alumni participation: The College which has the most alumni donors give during this hour receives additional funds $8,000
12:00 p.m. – 1:00 p.m. $20,000 is at stake! When Dukes give $10,000 in gifts towards Giving Day during this hour, $20,000 in new Scholarship support will be unlocked $20,000
3:00 p.m. – 4:00 p.m. Most 1st Time Donors: The area which has the most 1st time donors give during this hour receives additional funds $8,000
6:00 p.m. – 8:00 p.m. GOLD (Graduates of the Last Decade) Alumni Challenge: The area which has the most GOLD (JMU class of 2009-2018) Alumni donors give during this hour receives additional funds $10,000
7:00 p.m. – 8:00 p.m. Most Parent Donors: The area which has the most parent donors give during this hour receives additional funds $10,000

 

Major Gift Challenge

Aiming for a goal of 6,000 gifts on Giving Day 2019 – below outlines how major gifts given as challenge gifts could be promoted:

JMU Foundation Board $50K Vision Fund Challenge 2,250 gifts received by 10:00 a.m. EST = $50,000 in new Vision Fund support for the whole university
$100K Midday Scholarship Challenge 4,500 gifts received by 6:00 p.m. EST = $100,000 in student scholarships
$300K Push to Midnight Challenge 6,000 gifts received by midnight = $300,000 in student scholarships